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Saturday, September 28, 2013
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THE FORBIDDEN FRUIT
…. The serpent deceived Eve to eat the forbidden fruit.
She ate and also fed it to Adam and ever since then man has lost his worth!
For so long a time, we Nigerians have been eating the
forbidden fruit because the service providers in Nigeria have thrived in playing
the serpent.
What really is the forbidden fruit? Different schools of
thought including religious folks have tried to fill in the space – giving different
answers to this age-long question.
Some say it is apple. Adam’s apple they say. Others say it is
pre-marital sex
.
Customer Service Experience in Nigeria we say both answers
are WRONG!
Apple? How could it apple. Apple is a fruit rich in nutrition
and important vitamins with anti-cancer properties. How then could the all
knowing and most loving God instruct man not to enjoy such very important
fruit? No.
Pre-marital sex? Adam and Eve were created married. God
himself pronounced them man & wife. I mean you can’t be more married than
that. So where the pre-marital does came from?
Customer Service Experience in Nigeria we say the forbidden
fruit is a thing of the mind – mindset!
The mindset that says you are less important.
How? According to the holy book, God made man in his image.
So Adam and Eve were like God already. But the serpent deceived Eve to think
that she is less (if you eat this fruit you will be like God.) immediately she
accepted, her mindset changed. She also succeeded in selling this mindset to
Adam (Men who believe their wives hmm…) and they lost their place in the
equation of things
For so long a time, a lot of organizations, companies,
corporations, and government agencies have been treating Nigerians as if we are
less. You would hear things like “ Pls you are not the only customer I have to
attend to”. This is deeply wrong. No business is able to survive without the
customer. Nothing captures this fact more than the Sterlin Bank ad – 1 CUSTOMER.
These organizations have been deceiving us to think that they
have so many customers in Nigeria such that losing one customer will be of no
consequence. We have believed this mindset for so long and have ever since been
accepting any and every kind of treatment. It’s like losing your place in the
equation of things.
This must change! When every individual customer
begins to share his/her experiences here, we expose the weak points of erring organizations
to their competitors. Then someone somewhere especially the senior management
will begin to recognize the need to truly focus on one customer. Where there is a strong commitment to customer
service from senior management, the front desk officer will certainly behave
