Saturday, 28 September 2013


THE FORBIDDEN FRUIT
…. The serpent deceived Eve to eat the forbidden fruit. She ate and also fed it to Adam and ever since then man has lost his worth!
For so long a time, we Nigerians have been eating the forbidden fruit because the service providers in Nigeria have thrived in playing the serpent.

What really is the forbidden fruit? Different schools of thought including religious folks have tried to fill in the space – giving different answers to this age-long question.
Some say it is apple. Adam’s apple they say. Others say it is pre-marital sex
.
Customer Service Experience in Nigeria we say both answers are WRONG!
Apple? How could it apple. Apple is a fruit rich in nutrition and important vitamins with anti-cancer properties. How then could the all knowing and most loving God instruct man not to enjoy such very important fruit? No.

Pre-marital sex? Adam and Eve were created married. God himself pronounced them man & wife. I mean you can’t be more married than that. So where the pre-marital does came from?
Customer Service Experience in Nigeria we say the forbidden fruit is a thing of the mind – mindset! The mindset that says you are less important. 

How? According to the holy book, God made man in his image. So Adam and Eve were like God already. But the serpent deceived Eve to think that she is less (if you eat this fruit you will be like God.) immediately she accepted, her mindset changed. She also succeeded in selling this mindset to Adam (Men who believe their wives hmm…) and they lost their place in the equation of things
For so long a time, a lot of organizations, companies, corporations, and government agencies have been treating Nigerians as if we are less. You would hear things like “ Pls you are not the only customer I have to attend to”. This is deeply wrong. No business is able to survive without the customer. Nothing captures this fact more than the Sterlin Bank ad – 1 CUSTOMER.

These organizations have been deceiving us to think that they have so many customers in Nigeria such that losing one customer will be of no consequence. We have believed this mindset for so long and have ever since been accepting any and every kind of treatment. It’s like losing your place in the equation of things.
This must change! When every individual customer begins to share his/her experiences here, we expose the weak points of erring organizations to their competitors. Then someone somewhere especially the senior management will begin to recognize the need to truly focus on one customer.  Where there is a strong commitment to customer service from senior management, the front desk officer will certainly behave

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